Branding +
Environmental Graphics
Studio Project | Summer 2022
Fox Hollow Rodeo is a weekly, year round event in Waynesville, Ohio that brings together all ages for bull riding, barrel racing, and even mutton bustin’↗.
For this redesign I wanted to stay true to the spirit of the event while referencing rodeo history and creating brand consistency. My hope is that this redesign creates a more accessible, expansive, and exciting brand presence both inside and outside of the event.
For this redesign I wanted to stay true to the spirit of the event while referencing rodeo history and creating brand consistency. My hope is that this redesign creates a more accessible, expansive, and exciting brand presence both inside and outside of the event.











PROCESS
Alternate logo exploration



